Our History
Started over 60 years ago by one man, Cervi Rodeo Company has grown into one of the largest stock contractors for both big and small rodeo productions across the United States. Mike Cervi, founder, began his rodeo career at age 14, traveling across North America from the great plains of Texas to the rolling hills of Grand Prairie Alberta, Canada serving as a rodeo clown.
Since then Mike and his family have expanded to become the sole owner of two of the largest rodeo companies: Beutler Brothers & Cervi Rodeo Company and Cervi Championship Rodeo Company. Due to its size the company can draw from a heard of more than 800 head of bucking stock.
As a stock contractor, the company’s aims are simply stated. Mike believes that “My main goal is to produce a fast and exciting rodeo with the best bucking stock available.”
No matter what size rodeo the Cervi’s produce, the essentials remain the same, “You have to have good bucking horses, bucking bulls and a lot of fighting bulls. You need color in the front and the employees in the back to make it run smoothly.”
With that in mind all of these ideas have combined to form an amazing company which is why in 1982 and 2001 Mike Cervi was awarded the PRCA Stock Contractor of the Year award. He has also served on the PRCA Board of Directors and was inducted into the ProRodeo Hall of Fame in Colorado Springs, CO.
The Future
Continuing it’s tradition of excellence Cervi Rodeo continues to produce some of the largest and entertaining rodeo events across the United States.
In 2005 sons Binion and Chase Cervi along with their cousin Scott took over the day to day operation of the rodeo company. Mike continues to oversee the entire operation and provide assistance, advice and experience when needed. The Cervi family has a large and extended team that are dedicated and excited to help produce some of the nation’s most exciting rodeos.
With the age of cell-phones, computers and technology the younger generation has brought the rodeo company into the 21st Century while still keeping the family tradition alive. They can be found working across the United States while traveling to rodeos and are never too far away from the day to day activities at home in Colorado on their ranches.
Mike Cervi and the entire production crew continue to produce rodeos across the United States and with their vast knowledge, expertise and genuine love for the sport it is apparent where ever the crew travels that this is one of the best professions in the sport of rodeo.
